Questions to determine “What’s hot and What’s not”

What’s Hot:

What items that are consistently going to the fitting room?

What are our most stylish customer’s wearing?

What are customers regularly asking for?

What are you wanting right now?

What is being advertised to you or to the shop’s instagram account?

What items gain a lot of engagement when we post them to social media?

What are influential people that interest our target customer wearing?


What’s Not:

What items are getting marked down?

What items are constantly on clearance rack?